Around 64% of Indians drink tea and 26% prefer coffee regularly.
Beverages market in India to reach $88.6 Billion by 2025
India is now the world's 10th fastest-growing market for specialist coffee and tea retail chains
Indian tea and coffee are among the best in the world owing to significant investments in processing facilities, innovations, and the care taken during harvest and processing
India's hot beverage market is still underserved, particularly in areas with MNCs, metros, and shopping malls.